Yes , the softwares given away are definitely free for that given day. The software developers are giving off their software so that people would try their 'FREE' software which otherwise they wouldn't have tried because of their price tag.
It gives the developers an excellent opportunity to distribute and advertise their software. Also for the consumers, it'a an excellent opportunity to get their hands on full paid versions of software without the need to pay for them. For some adventurous type who prefer cracked versions of softwares for trials, this is an excellent opportunity to use those softwares in a legal way.
Is there any catch in this promotion ?? Yes, there's one small catch about users not being able to use their technical support though ofcourse their technical forums will always be available.
In all, its a win-win situation for both the developers as well as the consumers.
For more, check out their website www.giveawayoftheday.com
Today's Give away of the day is